unit 21 copy right task

1. Introduction
   
   Copyright law originated in the United Kingdom from a concept of common law; the Statute of Anne 1709. It became statutory with the passing of the Copyright Act 1911. The current act is the Copyright, Designs and Patents Act 1988.
2. Rights covered
   The law gives the creators of literary, dramatic, musical, artistic works, sound recordings, broadcasts, films and typographical arrangement of published editions, rights to control the ways in which their material may be used.
   The rights cover; broadcast and public performance, copying, adapting, issuing, renting and lending copies to the public.
   In many cases, the creator will also have the right to be identified as the author and to object to distortions of his work.
   International conventions give protection in most countries, subject to national laws.
3. Types of work protected
4. 1. Literary  
   song lyrics, manuscripts, manuals, computer programs, commercial documents, leaflets, newsletters & articles etc.
5. Dramatic  
   plays, dance, etc.
6. Musical  
   recordings and score.
7. Artistic  
   photography, painting, sculptures, architecture, technical drawings/diagrams, maps, logos.
8. Typographical arrangement of published editions
   magazines, periodicals, etc.
9. Sound recording
   may be recordings of other copyright works, e.g. musical and literary.
10. Film  
    video footage, films, broadcasts and cable programmes.
11. The Copyright (Computer Programs) Regulations 1992 extended the rules covering literary works to include computer programs.
12. When rights occur
    Copyright is an automatic right and arises whenever an individual or company creates a work. To qualify, a work should be regarded as original, and exhibit a degree of labour, skill or judgement.
    Interpretation is related to the independent creation rather than the idea behind the creation. For example, your idea for a book would not itself be protected, but the actual content of a book you write would be. In other words, someone else is still entitled to write their own book around the same idea, provided they do not directly copy or adapt yours to do so.
    Names, titles, short phrases and colours are not generally considered unique or substantial enough to be covered, but a creation, such as a logo, that combines these elements may be.
    In short, work that expresses an idea may be protected, but not the idea behind it.

unit 21 and unit 23 photo shop

edit sea photo show DPI task 4

online edits photo shop edit

own work photo shop adverting

unit 21 and unit 23 Tv ads slideshare all tasks plus original resurch

https://www.slideshare.net/Joeduffy2002/tv-ads-149430857

unit 20 AND UNIT 23 data for regulators advertising BARB etc

Data                                                                                                           11/11/19

 

RAJAR stands for Radio Joint Audience Research and is the official body in charge of measuring radio audiences in the UK. It is jointly owned by the BBC and the Radiocentre on behalf of the commercial sector.

BARB

The Broadcasters' Audience Research Board (BARB) is the organisation that compiles audience measurement and television ratings in the United Kingdom. ... Participating viewers have a box on top of their TV sets which tracks the programmes they watch.

NRS

The National Readership Survey is a joint venture company in the UK between the Institute of Practitioners in Advertising, the Newspaper Publishers Association and the Periodical Publishers Association. It provides audience research for print advertising trading in the UK.

The websites are all well layed out and are easy to gain information from, this shows that print is not dead which is interesting as many people think it has.

The readership for the empire pair month is still over 250000 on print alone with a further 100000 on digital media such as pc or phone.

  

Our latest cross-platform audience readership figures, covering the period July 2018 to June 2019 (incorporating June 2019 Comscore data), show that 94% of British adults consume magazines and newsbrands content each month.

From PAMCo

1 48.5 million

2 989 million

3.20.4 hours per week  

4 Use a digital platform such as Dab, to listen on the go.

5 35.6%

6 21.2% because of the increase of streaming sites such of Spotify.

7 21.6, 26.9, 32.7, 32.9, 36, 36.6, 37.3, 40.6

8  25+

9 digital has the most as you can listen on the go. T.v has the least as it’s hard to listen without headphones and you must stay in one area.

10 Alexa and google mini yes I use Alexa every day to listen to Spotify.

11 At home with 68%

12 65% People like to be somehow stimulated when driving where they need to go so much is a good way of doing so. It also has the hourly traffic and other world news.     

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